My Simple Way to Make KNIME More Visible in Indonesia 🇮🇩

How do I increase awareness of KNIME Analytics Platform in Indonesia?

Well… sometimes I simply wear it. 😄

One of the simple things I do is wearing a KNIME jacket that I designed myself, with the KNIME identity and https://www.knime.com printed on the back.

I wear it when I’m:
🚆 Taking public transportation
🎤 Speaking at events or workshops
🏫 Visiting universities
☕ Going to everyday places
✈️ Traveling around Indonesia

The idea is pretty simple:

If people see it, someone may become curious. 👀

Sometimes people ask me:

“What is KNIME?” 🤔

And that’s already a small opportunity to start a conversation about No/Low Code Data Science & AI and how KNIME can help people work with data without having to be a coding expert.

I like to think of it as my “walking KNIME billboard” 😂

The best part?

No advertising budget. No campaign. No complicated strategy. Just one jacket and a KNIME community member who is happy to wear it.

For me, community building is not only about creating content online. Sometimes it’s also about bringing the KNIME name into our everyday activities and creating small moments of curiosity.

Maybe one person sees the logo today.
Maybe tomorrow they search for KNIME.
Maybe someday they become a KNIME user.

And perhaps that small interaction becomes the beginning of something bigger.

What are some creative ways you use to increase KNIME awareness in your country or community?

Let’s share ideas! 💡